Business writing today : a practical guide /
Natalie Canavor.
- Second edition.
- xvi, 366 pages ; 23 cm
Includes bibliographical references and index.
The text instructs business students how to write for the 21st century business environment in the style it demands: clearly, concisely, powerfully, and with individuality. It also addresses explicitly the digital realm of email, social networking, and social media strategies.